Engage and understand your customers
Your Challenge. Our Solution.
We solve two main challenges: limited data for shopping decisions, and little data granularity on product preferences and consumer behavior for marketing and innovation. The data problem is deeper and more difficult to solve in emerging markets where 75% of CPG industry growth occurs.
We created a multi-purpose engagement platform that provides consumer insights in global markets. On Wisy, where consumers contribute with data while engaging in “phygital” experiences. By sharing data, consumers are rewarded and benefit from getting products that suit their demands. Businesses gain first-hand insights on consumer preferences for product innovation processes and get non-existent data through users. Wisy zero technical integration and crowd gamification approach, enable to function in both mature and emerging markets.
Collection
Crowdsourcing + gamification
Preparation
Human computation + computer vision
Machine Learning Function
Annotation + structure + modeling + prediction + data visualization
Our Approach
Through our mobile-enabled platform and apps, we introduce the concept of Quests in the real world to collect first-hand data and maintain it relevant.
Wisy delivers:
For Businesses & Corporations
Data Gathering & Processing
Machine learning and human computation to process images and data, intended to help you analyze key information for your business, such as product information including prices from invoices.
Customer Journeys
Learn about your customers to create personalized experiences. Position your brand and enhance your loyalty program.
Mystery Shopper Quests
Enroll contributors to gather information in the physical world for you, or have your images labeled and annotated at a low cost.
A Predictive Tool
Data collected from physical locations or invoices, processed in real time with human computation and machine learning, provides a prediction tool for businesses.
For Users
Value data for households
From crowdsourcing wisdom, learn where products are sold at lower prices. Shop in stores that have your preferred products or services, or decide based on the best reviews.
Companies that have trusted us
